Four people stand outside a brick building, two wearing Liverpool FC scarves, smiling. They are dressed casually, with two in work vests and two in T-shirts. The mood appears friendly and relaxed.

OFFICIAL PARTNERS

HOW LIVERPOOL WORKS.

Official Workwear Partner of Liverpool FC
A person stands in front of a large Liverpool Football Club crest on a brick wall, holding a red Liverpool scarf and smiling at the camera.

“Liverpool FC is one of the biggest names in sports with the fan base to match,” says STRAUSS CEO Henning Strauss. “This LFC deal moves STRAUSS into the Premier League and underscores our global ambition. Over the coming years, we will continue building our portfolio of partnerships across the globe with organizations that, like LFC, share an emotional connection to the hard-working people who make up STRAUSS’ customer base. We couldn’t be happier.”


– Henning Strauss

EXPLORE MORE PARTNERSHIPS

Soccer player in a black uniform, number 4, dribbles a pink and white ball on a field during a match, with opponents in yellow and blue and a crowd in the background.
Two logos on a plain white background: the Mexican national team crest with a bird, star, soccer ball, and the word MÉXICO on the left, and the red strauss logo on the right.

HOW FÚTBOL WORKS

Official partner of the Mexican National Team

Five enthusiastic LAFC fans pose in front of the Los Angeles Football Club stadium entrance, wearing team gear and smiling, with the stadiums large sign visible above them.
LAFC and STRAUSS partnership logo lockup with Official workwear partner of LAFC below

STRAUSS X LAFC

Logo for Strauss with text: Official Workwear Partner of Major League Baseball & Minor League Baseball. Below are MLB and Minor League Baseball logos.

GEAR UP! GO YARD!

A man stands on a brightly lit city street at night, smiling and holding a red box with a white logo. He wears a dark jacket with CMA on the chest. Neon signs and blurred car lights fill the background.
CMA | STRAUSS

STRAUSS X CMA
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