Official Partner
STRAUSS X CMA Awards
The 59th Annual CMA Awards
It’s the biggest night in country music. Every year the CMA Awards brings together the biggest names in country music to honor the industry’s most outstanding singers, songwriters, artists, and pros, and STRAUSS is joining the star-studded event. Together with CMA, we’re celebrating not only the industry’s biggest names but also the workers putting on the big night by providing them with a range of finely tuned, technical workwear, so they can deliver a most memorable show.
Behind the Scenes
The epic performances and acceptance speeches at the CMA Awards wouldn’t happen if it weren’t for the crews, technicians, stylists, and production teams working nonstop to keep the show running. It’s more than just a show — it’s hundreds of hours of hard work to build sets, turn stages, and fine-tune every detail to make country music’s biggest night possible.
Outfitting the Crew
With the CMA Awards, STRAUSS is equipping the crews and technicians with our signature durable, technical gear, so every worker can tackle their job with extra comfort and utility. That way everyone backstage can focus on what matters most: delivering a memorable show.
A Country Homecoming
The CMA Awards are more than just a trophy night. It’s a homecoming. The biggest event in country music is a celebration of storytelling, songwriting, and the community that has built and continues to build country music. It’s where legends and newcomers share the same stage, honor roots, and celebrate the collaboration and culture that lives far beyond the spotlight and into the lives of everyday Americans.
Gear tuned to work
